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Course Description:
This course has been offered since 1974 and is considered
the premiere course at IESE. It offers students the opportunity
to work in teams (typically 3-5 students per team) to explore a new
venture idea. The deliverable of the course is a full-fledged business
plan, which has to be submitted at the end of November. This means that
the students have a little more than 5 weeks to explore a business idea,
research it thoroughly, and write up the business plan. The professors
provide feedback on all the business plans presented. Between 10 and 12
business plans will be selected to be presented mid December at an
investment forum at IESE. |